Wednesday, October 10, 2007

Search Engine Optimisation: How Accurate are Keyword Tools?

In search engine optimisation, it is a crucial element to select the right keywords when optimising a website. The obvious reason being, if you have keywords with no search volume, you will not receive any traffic. Secondly, if you have keywords that are too competitive, you will find it very difficult (almost impossible) to win high ranks. So how do we find the in between balance for both obstacles? This is where keyword tools would come into place, but how accurate are they?

To start, the main keyword research tools that are found on the market today are Wordtracker, Overture Keyword Tool and Trellian Keyword Discovery. Now I bet many of you are pulling your hair out over which keywords are going to be suitable for optimisation. What makes it probably even View the rest of this article


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