Search Engine Marketing – What It Is and How Your Business Can Benefit From It

Abstract: Businessman's guide to Search Engine Marketing. Learn the basic elements of Search Engine Marketing, how it compares to traditional marketing and how your business can benefit from it.

Simply put, Search Engine Marketing or SEM is the fastest, most powerful, highly-targeted, most dynamic, highly-measurable and most cost-effective marketing strategy that can give your business the power to reach potential customers anywhere in the world anytime for a little as USD $0.05 cost per customer acquisition or even for free!

Search Engine Marketing or SEM is about making sure that your Web site appears on the top 20 of search results every time potential customers search for whatever products and/or services that you offer on any of the maj View the rest of this article