Saturday, September 22, 2007

At the Helm: Bob Dickinson, Carnival Cruise Line's CEO

by Roy Witman © 2006, All Rights Reserved



Often hailed as the most popular and the largest cruise line, Carnival didn't make it to number one on its own. It's had a lot of direction from CEO Bob Dickinson. Who is this man and what measures has he taken to make sure every passenger has a blast when sailing on a Fun Ship®?



A former employee of both Ford Motor Company and RCA, Dickinson achieved the position of executive vice president of Carnival in 1972. In 1993, he was promoted to president and a short time later added CEO to that title.



With a strong marketing and operational vision for the cruise line, Dickinson has brought this once fledgling company to superstar status through his unique innovation View the rest of this article


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