Finding the Right Balance of Words

How well is your message understood?



Most people tend to ramble on and on when writing a business

message. The reader becomes confused and communication

is lost. What you need to do is find the right balance

of words and the right words for the balance.



The Right Balance



Good business writing is concise and to the point.

The shorter your sentences and the shorter your

paragraphs, the more likely your message will be

understood. Studies have shown that as a sentence

or paragraph becomes longer, the comprehension

dramatically starts dropping. Here are some

percentages

illustrating my point:

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