A specific group of people you will focus on selling your services to is your target market. This is not to be confused with the problem you will be solving for this group.
Why choose a target market? You need to decide exactly who your audience is before you sell your services. Deciding on your target market lays a critical foundation for your business. When you get clear about who your target market is, you will:
* know where to focus your selling and marketing efforts.
* know where to focus your research efforts. You want to intimately understand your market: the problems they have and the language they speak. The greater your level of understanding the more magnetic you will become.
Your target market will determine y View the rest of this article
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment